Presented by:
Project Team – The Creative Industries Development Centre (KUL)
Rukotvorilica
Milada Novaković

Sector:
☑ Fashion and Design
☑ Traditional Crafts

Business Idea Description:
Rukotvorilica focuses on creating new garments and reconstructing old or rarely worn clothing items. The project aims to reduce unnecessary clothing accumulation by giving existing pieces a new life through creative, fashion-forward transformations instead of allowing them to end up in landfills. Through educational programs, creative fashion workshops, and the organization of fashion shows, Rukotvorilica promotes sustainable design practices while preserving traditional craftsmanship.

Products and Services:

• Clothing redesign and reconstruction

• Workshops on creativity in fashion and traditional crafts

• Organization of fashion shows and exhibitions

Sustainability and Innovation:
This initiative promotes sustainability by recycling and reintroducing clothing into the life cycle, reducing the demand for new materials and minimizing textile waste. By integrating traditional techniques into contemporary design, Rukotvorilica preserves cultural heritage while encouraging ecological awareness and responsible consumption. The project’s innovation lies in the creative fusion of heritage, fashion, and sustainability.