Presented by:
Project Team – The Creative Industries Development Centre (KUL)
Vision – Creative Wool Masking Colonies
Ivana Ćirjaković

Sector:
☑ Sustainable Tourism
☑ Traditional Crafts

Business Idea Description:
Vision is a collective of creatives focused on sustainable tourism and the promotion of traditional crafts, with a particular emphasis on wool felting. The project offers participants an immersive stay in the natural surroundings of Ovčar Banja, where they can learn traditional wool felting techniques, engage in creative workshops, and produce unique handmade items—all supported by experienced guides and guest artists.

Products and Services:

• Wool Felting Colonies

• Workshops in dry and wet wool felting techniques

• Organized nature excursions and visits to monasteries

• Fashion shows and exhibitions showcasing handmade crafts

Sustainability and Innovation:
The project preserves traditional crafts by teaching wool felting techniques and utilizing natural materials. It promotes environmentally sustainable tourism that respects nature and local communities while providing participants with opportunities for creative expression in harmony with the environment. Innovation lies in combining traditional craftsmanship with immersive eco-tourism experiences, fostering both cultural preservation and sustainable development.